New Blog: The case for Behavioral FinOps Read More
Generative AI is transforming how employees and AI agents create, share, and act on enterprise data but it is also exposing the limits of traditional data protection. Legacy DLP tools built on keywords, regex, and static rules were designed for predictable data flows, not dynamic AI conversations where the sensitivity of information depends on context and how it is being used. As a result, enterprises face growing false positives, missed risks, and pressure to choose between restricting AI and accepting greater exposure.
This white paper introduces a modern approach to AI governance built around meaning and intent. It explores how WitnessAI combines NER-D, meaning-aware sensitive-data detection, with intent-based controls to understand both what data is present and why it is being used. Together with Intelligent AI Routing, this approach enables organizations to move beyond blunt block-or-allow policies toward dynamic controls that can allow, coach, tokenize, block, or route AI interactions based on their actual business context and risk.
What you’ll learn: